Every Spring, something wonderful blooms on Manhattan’s west side. Down in the 50’s, right on the Hudson River, at Piers 92 & 94, huge warehouses are filled with galleries, orignial…
Introducing our new trademarked “L” logo, marking the first step on the road to our very own product line. It is our hope that “L” by LUC will become a widespread…
Usually about the time you know that life is slowly rolling itself into the right direction. That’s when even your horoscope tells you everything is going to be ok, and…
In the height and the heat of the Summer, I think it’s time we do a bit of celebrating. How about we add this Summer to the books, along with…
As LUC approaches its 1,500th view I thought it an appropriate time to discuss a subject very close to my heart. Good taste is not something we are born with,…
I recently met a young pharmaceutical salesman who introduced me to a concept that until recently existed in only an abstract sense. His company helps thousands of people who suffer…
A man; Zev Zereshect is dead, his body found with a single gunshot wound to the back of the head in a parking lot on the outskirts of an abandoned…
Did I ever tell you about how I love/hate the advertising industry, not just ads themselves? How is it that in a world where there are so many ways to…
For more insight into the ever changing world of branding, please check out the brilliantly written post by Jay Olson below. link A New Era of Branding.
Fortunately/unfortunately; the market changes daily. We live our lives in complete sync to this fact. If one person’s life can change dramatically from one day to the next, just as a company’s perception…
